We spend more than $ 5,000 a year on impulse purchases. But we are not the only culprits, manufacturers and sellers study us carefully to awaken our desire to buy. However, there are very effective ways to resist any temptation and continue to increase your savings. psychological tricks
We decided to find out the best strategies for saving money during shopping sessions. And now we are eager to share these golden tips with you. Take notes!
11. Always check new packaging.
Companies constantly redesign their product packaging, which can hide a small trick: the product’s volume. Always check the volume on the updated packaging to see if it shrank and ensure you are not forced to overpay.
10. Put On Your High Heels
According to a small study, having to focus on maintaining balance while wearing high heels can have an impact on the money you spend.
That way, consumers will be able to evaluate their options more carefully and choose products with average prices rather than very expensive ones.
Interestingly, shopping after yoga or after walking on a treadmill can have the same effect.
9. Keep New Bills In Your Wallet
Another study says that the physical appearance of money also influences our spending. People are more likely to give away those bills that look old, dirty, and worn.
Try to keep the new bills in your wallet and deposit the rest in your bank account.
8. Procrastinating Can Be Good
Before clicking the “complete the order” button when buying online, you can try closing the site and leaving it for a few hours or overnight.
It may happen that you even forget the items you have chosen, which means that you don’t really need them.
You can do the exact same thing in a physical store by putting the item in place and taking a short walk to it.
7. Avoid Long Interactions With Sales Staff
Positive customer interactions are one of the rules that many retailers carefully follow. The more sellers interact with their customers, the longer they make them stay in their stores, and the more likely they are to buy more than they intend.
Knowing this, you can now try to reduce these interactions to be as short as possible — or just don’t interact at all.
6. Try To Leave Your Bank Card At Home Sometimes
Yet another study reveals that consumers are more likely to spend more money if they pay with their debit cards than if they pay in cash.
When we pay in cash, we see the amount of money that we spend, and therefore it can be painful.
However, paying by card makes it more difficult to control your expenses.
5. Check Out As A Guest
When shopping online, avoid registering a new account and having your bank account details saved. The saved information means that the purchase can be made in several clicks and therefore triggers an impulse purchase.
If you continue to shop as a guest, you will need to enter your card number and other information, which means there is a chance you will get lazy, don’t want to search for your card, and eventually, avoid the order.
4. Check The Reviews On Expensive Items
Buying expensive things on impulse and then regretting it can be very painful. To avoid this, you can try checking online and seeing what other people are saying about the expensive product you plan to buy.
Sometimes most customers may end up dissatisfied with it, so you probably shouldn’t spend your money on it either. psychological tricks
3. Suck On Mints When Entering A Store
Retailers use a special strategy called “scent marketing” to make the shopping experience more pleasant for their customers.
They use scents like bergamot, vanilla, white tea, or bamboo to make them spend more money.
Peppermint candy or gum can overpower the scents around you and help you spend more than you intended.
2. Turn On Your Own Music
Another trick to make us spend more is to use pleasant music and sounds in stores. This topic has been studied for a long time and it is proven that the tempo and genre of music influence the way we make purchasing decisions.
To avoid being fooled, you can wear earplugs when you go shopping or listen to music that you know won’t affect your mood much.
1. Avoid Touching The Products Too Much
The researchers found that if customers can see and touch different products in the store, they are more likely to pay more. psychological tricks
It turns out that touch does influence our buying decisions, and sellers turn it into an advantage.
When shopping, try to touch only the items that you plan to buy.
What other money-saving tips and tricks do you know about? Let’s share our knowledge in the comment section! psychological tricks
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